Merry Christmas. Seasons Greetings. Happy Holidays.
However you choose to say it, it’s the most wonderful time of the year (according to the song), and it’s almost here again. If you’re planning to send greetings cards to your clients over the next few weeks, Potts Print (UK) can save you time and money on what can be – but often isn’t – a joyous act of goodwill from one business to another.
How can we save you time?
Our seamless personalised digital printing and direct mail service means you can simply give us a list of names and addresses along with your artwork for printing, and it’ll be signed, sealed and delivered to all of your clients.
How can we save you money?
The more cards you print, the less each card will cost you. Of course, the more cards you print, the more the overall cost will be, but this is an investment in your marketing and your client relationships – with a unique benefit…
A magazine ad or email greeting, for example, will be seen once by the recipient when they open the publication or message, whereas a printed card will be displayed in their office for the whole of December. A month of advertising compared to a moment is a big difference.
What else can we save?
The planet! Well, that’s an exaggeration, but print is doing its bit. More than you might think…
Did you know that choosing to read a printed newspaper will cause 20% less CO2 to be released into the atmosphere than an online version?
The paper industry plants three times more trees than it utilises on an annual basis, and only 11% of cut forest trees worldwide are used by the paper industry, making print on paper one of the most sustainable forms of communication on the planet.
What other benefits are there?
At Potts Print (UK), everything we print is Carbon Balanced – from production to delivery – since we conserved 97,500 square metres of endangered tropical rainforest through the World Land Trust in May this year. If you prefer your Christmas cards on recycled paper, we can offer a fully carbon balanced plus recycled option that will get you right to the top of the Nice List!
Hopefully this will go towards dispelling some of the myths about the relationship between print and trees. Dr. Patrick Moore, co-founder of Greenpeace, sums it up quite neatly here…
“To address climate change, we must use more wood, not less. Using wood sends a signal to the marketplace to grow more trees.”
If you’re interested in some quality, carbon balanced Christmas cards that make an impact for more than just a moment, contact your team at Potts Print (UK).
Corporate Communications Manager
Potts Print (UK)
The first Carbon Balanced Printing Company in the North of England
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P.S. Potts Print (UK) is taking part in Movember. £10 from every new client’s first order during Movember 2012 will be donated to the cause!